December 2015

Ardell® Lashes Grace the Runway at the Annual Victoria’s Secret Fashion Show

Los Angeles, CA–This year Ardell® Lashes is proud to add one of the most anticipated annual televised fashion events to its resume. On December 8, nearly 10 million home viewers tuned in to watch names like Gigi, Kendall and Lily strut down the runway at the 2015 Victoria’s Secret Fashion Show. Before these lovely ladies stepped into the spotlight, makeup artist Dick Page was busy behind the scenes creating his signature Angel Glow finished with Ardell® Lashes. "I chose Ardell® Lashes for the Victoria’s Secret Show because they allow me to create everything from a simple accent lash to a full bodied flutter. Victoria’s Secret is about the natural glamour of each girl and Ardell® Lashes enhance that perfectly."

This year’s particularly diverse cast of models inspired Page to keep the look soft, natural and glowing, accentuating the unique beauty of each woman. Page, who has created the makeup look for the annual show for the past four years, applied light foundation – just a hint to cover any imperfections and no hard contouring – with a slightly flushed cheek, shimmery cream eye shadow and Ardell® Mini and Short Individual Lashes to add “heft to the lashline.” The final result is a youthful, sexy, no-makeup makeup look.

While most women won’t have the opportunity to wear a $2 million gemstone encrusted bra, every woman can recreate the naturally sexy, glow of an Angel using Ardell Individual Lashes for additional length and volume. Ardell®’s Individual lash collection now includes Knot-Free Flares, Knotted Flares, Double Individuals, Chocolate Individuals, Soft Touch Individuals and Trios.